College of Business Administration


CBA Logo

Excellence.  Professionalism. Commitment.

The MC CBA logo symbolizes every Marian BSBA student’s dedication to achieve their dream profession. In business world, the golden gear symbolizes administration , but for the MC CBA, it symbolizes the process for the students to become globally competitive professionals. The picture of the building and the book shows the preparedness of every Marian CBA Magnates students to face the business world after they graduate.  The wreath symbolizes the excellence in Marian education.

Excellence in business management education relevant to the changing needs of the country and the world. And  in developing student’s skills and values to become competent professional in the field of marketing, human resource, financial, business economics and operations management and to serve as development catalyses and practitioners in the society and organization.

The Bachelor of Science in Business Administration program is designed to produce graduates that possess familiarity of business operations and equip them with critical decision making skills for strategic & executive work necessary for competing in the ever changing world of global business. The course empowers students with a basic and clear understanding of the functions of every division in a company be it in marketing, human resource, finance, operations and economics. Subjects in this program emphasize leadership skills and this program prepares students to managerial and supervisory positions.

The commitment of College of Business Administration is to produce competent, dynamic, morally and socially responsible business leaders and to produce graduates who possess the knowledge, skills, and attitudes in creating and managing business for the common good.

The College of Business Administration aims to develop professionalism among business students capable of making a positive contribution over their lifetimes to the profession and society in which they work.

Empower Business Administration students to acquire, demonstrate, articulate and value knowledge and skills that will support them, as future business professionals. To pursue continuous innovations and opportunities that could deliver high quality business education and deliver highly employable CBA students with excellent analytical skills, value professionalism and committed to their work.

To recognized as one of the premiere provider of young Business Professionals to every company.  Committed to producing quality and competitive graduates embodied with moral, social and ethical values who will be leaders in business, industry and society.

Field of Specialization:

The BSBA major in  Marketing Management prepares students for careers in marketing ,  advertising and public relations and provides students the opportunity to explore consumer behaviour  and sales strategies.

The BSBA major in HRDM  prepares students for a career in the Human Resource Department of any organization, handling the many diverse human capital requirements of the organization , including recruitment, staffing, training and career development.

The BSBA major in Financial Management is recommended for students who plan to make a career in business & finance industry , insurance, banking and credit. The program aims to help student acquire analytical skills, perception & competencies necessary for sound financial decision making in the business world.

The Operations Management program prepares the students for the acquisition of competencies and skills needed as managers in manufacturing and service oriented businesses. It focuses on managing the processes to produce and distribute products.

The program envisions to develop the student’s analytical thinking skills and prepare him to be responsive  to the current economic issues affecting business environment.

Graduates of a BSBA program should be able to:

  1. Convey ideas clearly both oral and written in English.
  2. Prepare, analyze and evaluate reports, proposals and concept papers.
  3. Demonstrate the values of fairness, transparency, accountability, hard work, honesty, patience, diligence, innovativeness and risk taking.
  4. Apply the principles of the different forms of communication.
  5. Develop the ability to access , retrieve and disseminate information using IT.
  6. Perform quality work.
  7. Understand the concepts and principles of good interpersonal relationship.
  8. Develop a wholesome personality.
  9. Participate actively in business associations and comply with their policies and obligations.
  10. Demonstrate leadership qualities, civic mindedness and responsible citizenship.
  11. Conduct environmental scanning.
  12. Conduct feasibility study and other business research.
  13. Explain the concepts, approaches, and techniques of environmental conservation.
  14. Know and understand the country’s national development thrusts, concerns and socio-economic indicators.